Informativa sulla privacy

Last updated: April 7, 2025

1. Information We Collect

• Account Data: This includes the personal and professional information you provide when you register for the Service or update your profile, such as your full name, email address, billing and payment details, company name, job title, contact phone number, and any other information you choose to supply. We collect this data to authenticate your access, manage your subscription, and communicate with you regarding your account.
• Usage Data: We automatically collect data about your interactions with the Service to help us analyze performance and improve our offerings. This encompasses pages and features you access, session durations, click paths, search queries, error logs, IP addresses, device identifiers, browser type, operating system, and geographic location (e.g., country, city inferred from IP address).
• Tracking & Analytics: We and our third‑party analytics partners deploy cookies, web beacons, pixel tags, local storage objects, and similar technologies to record how you navigate our website and use the Service. These tools capture referral URLs, the time and date of visits, frequency of use, and other engagement metrics, enabling us to measure marketing campaign effectiveness, detect bot activity, and optimize content delivery.

In addition to the categories above, we may collect Technical Data through server logs and monitoring tools, such as error reports, performance metrics, and system activity logs. This data helps us diagnose technical issues, maintain service availability, and plan capacity.

We also generate Aggregated Data—data that has been anonymized or de‑identified such that it cannot reasonably be used to identify any individual user. Aggregated Data may include statistical summaries, trends, and insights derived from the collective data of our user base. Aggregated Data is used for product development, marketing analysis, benchmarking studies, and may be shared with third parties without restriction.

2. Use of Information

We process Account Data to manage your subscription, authenticate your identity, process billing transactions, provide customer support, and send administrative communications such as updates, security alerts, and notices about changes to our policies or Terms. This ensures you maintain uninterrupted access and receive timely information pertinent to your use of the Service.

Usage Data and Technical Data are used to analyze user behavior, measure feature adoption, track system performance, and identify areas for improvement. We may create internal reports, dashboards, and alerts based on this data to proactively address potential issues, enhance user experience, and prioritize feature development.

Tracking & Analytics information allows us to tailor the Service to your preferences, recommend relevant features, and deliver targeted marketing communications. We may also use such data to conduct A/B testing, optimize our website layout, and refine our advertising campaigns. Where required by law, we obtain your consent before using certain tracking technologies.

3. Sharing & Disclosure

Service Providers: We engage trusted third‑party vendors to perform services such as payment processing, hosting, data analytics, email delivery, and customer support. These providers have access to the personal data necessary to perform their functions and are contractually bound to maintain confidentiality and comply with applicable data protection standards.

Affiliates & Subsidiaries: We may share your data within our corporate group for purposes such as finance, compliance, risk management, and unified product development. All such internal transfers are governed by data protection agreements that ensure the same level of security and privacy protections described in this Policy.

Legal Requirements & Protection: We may disclose personal data if required to comply with legal obligations, respond to lawful requests by public authorities, enforce our Terms, prevent fraud or illegal activity, and protect the rights, property, or safety of our users and the Company. When feasible, we will notify you prior to disclosure unless prohibited by law or urgent circumstances.

Corporate Transactions: In the event of a merger, acquisition, reorganization, sale of assets, or bankruptcy, your personal data may be transferred to the acquiring or surviving entity. We will require any successor to adhere to the terms of this Policy or provide you with notice of any material changes.

4. Cookies & Similar Technologies

We use cookies and similar tracking mechanisms to authenticate your sessions, remember your preferences, and secure your account. Session cookies expire when you log out, while persistent cookies remain on your device until manually deleted or they expire. Local storage and indexedDB may be used to cache data for performance improvements.

Third‑party cookies and tracking may be deployed by analytics services (e.g., Google Analytics), advertising networks, and social media platforms to measure ad performance, attribute conversions, and enable social sharing features. These parties operate under their own privacy policies.

You can control cookies through your browser settings—typically under “Privacy” or “Security” options—and can opt out of certain tracking services via industry-standard opt‑out tools such as the Network Advertising Initiative (NAI) opt‑out page. Note that disabling cookies or similar technologies may degrade functionality and your overall experience.

5. Data Security

We implement a comprehensive information security program that includes technical, administrative, and physical safeguards to protect personal data. Measures include end‑to‑end encryption of data in transit (TLS 1.2 or higher), encryption at rest for storage, multi‑factor authentication, role‑based access controls, network segmentation, intrusion detection systems, and regular vulnerability assessments.

Our development lifecycle integrates security best practices, code reviews, and automated scanning tools to identify and remediate vulnerabilities before deployment. We maintain incident response procedures to promptly investigate and address security events, and we conduct periodic penetration testing by qualified third parties.

Despite these measures, no system is entirely immune to breach. We cannot guarantee absolute security, and we disclaim liability for unauthorized access resulting from factors beyond our reasonable control. In the event of a data breach impacting personal data, we will provide notice as required by applicable laws and offer cooperation to affected individuals and regulators.

6. International Data Transfers

The Service is hosted in multiple jurisdictions, including the United States and the European Union. Your personal data may be transferred to and processed in countries that do not have the same data protection laws as your country of residence. We take steps to ensure that such transfers comply with applicable legal requirements.

For transfers from the European Economic Area (EEA), we rely on mechanisms such as Standard Contractual Clauses (SCCs) approved by the European Commission, and, where applicable, Binding Corporate Rules (BCRs). You may obtain a copy of these safeguards by contacting us at office@leadomarketing.com.

By using the Service and providing your personal data, you consent to the transfer, storage, and processing of your data in these jurisdictions and acknowledge that data protection standards may vary.

7. Children’s Privacy

Our Service is intended solely for users who are at least 18 years old. We do not knowingly collect or solicit personal data from individuals under the age of 16. If you believe we have inadvertently collected data from a minor under 16, please contact us immediately.

Upon discovery, we will take steps to promptly delete any personal data pertaining to minors and terminate any accounts associated with under‑age users. We encourage parents and guardians to monitor their children’s internet usage and instruct them to never provide personal data to us without permission.

8. Your Rights

Depending on your jurisdiction, you may have the right to access, correct, update, restrict, or delete your personal data, as well as to request portability of your data in a structured, machine-readable format. You may also have the right to withdraw consent where processing is based solely on consent, and to lodge a complaint with a supervisory authority.

To exercise these rights, please submit a verifiable request via email to office@leadomarketing.com with sufficient detail to locate your account and identify the data in question. We will verify your identity before processing your request and will respond in accordance with applicable data protection laws.

If you are located in the European Economic Area, you also have the right to contact your local data protection authority if you believe our processing of your personal data violates applicable law.

9. Policy Changes

We may update this Privacy Policy periodically to reflect changes in our data practices, legal requirements, service features, or business operations. When we make changes, we will revise the “Last updated” date and, where appropriate, provide notice via email, in-app notifications, or website banners.

Material changes that significantly affect how we process personal data or your rights will be communicated with at least 30 days’ notice before the changes take effect. Continued use of the Service after the effective date of changes indicates your acceptance of the revised Privacy Policy.

10. Contact

For any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact:

Leado Marketing Inc.
Email: office@leadomarketing.com
Address: Złota 59, 00‑120 Warsaw, Poland