---
type: Data Source Group
title: First-party and commerce data
description: Website, store, customer, product, order, checkout, and local-feedback signals that can inform Leado recommendations and workflows when connected.
resource: https://leadomarketing.com/en/data-sources
tags: [first-party-data, commerce-data, website-events, customer-profiles, products, orders]
timestamp: 2026-08-16T00:00:00Z
---

# First-party and commerce data

The public data-source catalog includes:

- website visits, page interest, product views, forms, and onsite engagement
- Shopify products, customers, orders, checkout events, and consent states
- WordPress landing-page, form, popup, survey, and web-pixel events
- product catalogs, categories, offers, availability, and launches
- checkout and purchase-intent signals
- customer profiles, attributes, behavior, preferences, and engagement history
- reviews and local customer feedback

Availability depends on an active connector, the permissions granted to it, source synchronization, and the identity or consent data available to the workspace.

## Related knowledge

- [Engagement and feedback data](engagement-feedback.md)
- [Marketing intelligence layer](../product/marketing-intelligence-platform.md)
- [Owned-channel automation](../features/owned-channel-automation.md)